JOINT PROJECT WITH ARCHITECT ALEX MEITLIS​

 The 5-dunam complex is located in the south trade section of Tel Aviv, which includes mixed uses of commerce, craft, office, business and residential areas, within the area of Mevo'ot Yafo Plan. The surrounding area is characterized by old 15 floors industrial buildings. In recent years the area undergoes a process of land use changes from an emphasis on workshops to other trade uses, and specifically offices and residence. The purpose of the plan the construction of a residential and employment complex through texture construction of 7 to 9 floors with continuous building-side along the street and commercial facades, with an emphasis on the development of the urban and public space, creating an urban continuum between Florentin neighborhood at the North and Bezeq complex at the South, while preserving the architectural values and developing a public park area as an open private area at the center of the complex for the benefit of both the city's inhabitants and the occupants of the site.

Planning team:

Architecture: Architect Sigal Seroussi in collaboration with Alex Meitlis

Tel Aviv Municipality: South Jaffa team Architect Hillel Hellman and Architect Orit Ben-Assa

Traffic: DGS Engineer Eirad Schreiber 

Abulafia Alfsi complex